We are on a mission to involve the citizens of Utrecht in the transition towards a circular economy. We create an appetite for circularity, remove scepticism, encourage the necessary behavioural change, and establish public acceptance for the circular transition.
After all, Utrecht wants to be circular by 2050, but for most Utrechters circularity is an abstract term. We take this concept and make it tangible and accessible, and involve Utrechters like you in the transition towards a circular future. To do so, we are establishing a year round program and campaigns to educate and spark action around different focus areas of the circular economy. In addition, we are working towards opening a physical space that shows true circularity in action & connects circular pioneers to the citizens of Utrecht.